My Superpower: Staying calm, cool, and soothing like a cucumber—no matter what!
Favorite Release: Cycling, hiking, cooking, live music, and most recently Pilates
Pets: Always. We have 2 rescued pups- Beaudyn who’s a Border Collie x Shepherd Mix and Tucker the most regal Shiba Inu you will ever meet and Beau’s best friend.
Pick your Poison:
Coffee with freshly ground beans & steamed milk
Sparkling water on tap!
Favorite Sports Team: LA Proud—Dodgers, Lakers, Kings
My perfect Sunday: Morning hike with the dogs, farmer’s market, quality time with my man, catching the sunset with the dogs and a glass of wine, then Sam Cooke and Otis Redding on the record player as we dance in the kitchen while cooking.
Next trip on deck: Paris x French Countryside
FOUNDER + CREATIVE DIRECTOR
Principal and Creative Director Alexandra Rembac is the heart and visionary soul behind the Los Angeles-based event design and production firm, Sterling Engagements, which she founded in 2005.
As an award-winning event designer, producer, and community organizer, Alexandra fulfills her passion for bringing people together and curating experiences that honor and celebrate clients’ most important moments with purpose, heart, integrity, sophistication, and magic.
As she celebrates the firm’s 17th year in April, Alexandra produces innovative live experiences worldwide that immerse guests in captivating environments down to the very last detail. Her most notable productions include award show after-parties, brand activations, destination weddings, product and label launches, intimate birthday celebrations, corporate conferences, and nonprofit galas.
Known for pushing past limitations with cutting-edge design and an unparalleled aesthetic, she consistently transforms clients’ visions into breathtaking realities each and every time.
This has earned her a notable client roster that includes Disney, FOX, ABC, HULU, Promax, Google, Herbalife, The Broad Museum of Art, Kennedy Wilson, FirstCom/UMG, XPRIZE, and a myriad of high-profile professional and private clients.
Bizbash Most Innovative People in Events
x Top 500 Most Influential Event Profs
“Our events and experiences are very personal, we approach everything we do with so much passion and creativity as well as strategy. We want to engage our audience and we aim to exceed expectations. We seek out opportunities to integrate purposeful details with unique personality and style as well as innovation. This approach has been my philosophy since the beginning and as the company has evolved, so have these guiding principles.”
– Alexandra Rembac
FOCUSED ON COMMUNITY + PHILANTHROPY
Alexandra lends her time, leadership, and event expertise to community and philanthropic endeavors, including organizations such as Hope of the Valley Rescue Mission, Mending Kids, Volunteers of America, Greater New York, Children’s Hospital Los Angeles, and others providing support and awareness for children, animals, cancer and people experiencing homelessness. She consistently strives to create ways for the event industry to give back and raise awareness for a variety of causes– from planning events, activations, and community gatherings, to empowering clients and colleagues to incorporate sustainability into their own events.
Behind the Scenes
The industry veteran has been featured in The Los Angeles Times, Huffington Post, New York Times, Bizbash, Women’s Day, Inside Weddings, Jewish Journal, California Wedding Day Magazine, and other national magazines and online publications. Additionally, she has been recognized for her distinctive Event Designs both locally and nationally by Bizbash, California Wedding Day, a series of hot lists and industry associations, and more.
Outside of her gratifying footprint within the events industry, you can often find Alexandra enriching her mind, body and spirit through travel and adventure. She believes in creating a cultured life filled with diverse experiences near and far, meaningful connections, and intention. It’s this personal philosophy that continually inspires her, and ultimately translates into her exceptional designs and events.